The attraction to unroasted coffee for control of flavor and freshness
With the coffee culture getting more educated, there are now plenty of people who take roasted beans to be their staple & explore unroasted beans once they have a better understanding of the flavors. This trend has brought green coffee beans from Hawaii front and center in discussions of freshness, personalization, and origin-oriented quality concerns. Green beans also provide an exciting opportunity to shape cup profile without the influence of roast flavors, while still maintaining the original character established at the source. The best thing about buying green coffee beans is that you get control. Roasting is where flavor really comes out, and coffee roasters — whether professionals or people at home — can use those green beans to determine how light or dark the final profile should be. This control is particularly beneficial with Hawaiian green bean coffee, where the beans already start with a naturally well-balanced profile due to volcanic soil, highland elevations, and ...